Web Projects

Axtreme Tree Care

Axtreme Tree Care is a local home services business offering tree removal, trimming, and stump grinding services in the Cincinnati area. I was responsible for the design, build, and ongoing maintenance of the WordPress website, focused on clean presentation, SEO visibility, and service-driven user paths.

Role & Responsibilities

I served as the sole digital lead for this project, managing the site from concept through launch and ongoing maintenance.

  • Full WordPress design and build
  • SEO structure and on-page optimization
  • Responsive layout for desktop, tablet, and mobile
  • Service page structure to support local search visibility
  • Ongoing site updates and content enhancements
    • Web Projects

    Axtreme Tree Care

    Scope

    The goal for this site was to create a clean, dependable web presence that helped communicate service offerings and convert visitors into phone leads and contact form leads.

  • Custom homepage layout
  • Page structure for individual services
  • Local-focused content organization
  • Contact and form integration for lead capture
  • Clear calls to action across service pages

    • Tools

  • WordPress
  • Custom theme / GeneratePress + GenerateBlocks
  • Basic HTML/CSS for layout tweaks
  • Google Analytics for performance tracking

    • Outcome

    The site provides a professional, easy-to-navigate home services presence tailored to search behavior related to local tree care needs. Visitors can quickly find services, location info, and contact options, supporting lead generation and client acquisition.